Cumbrae’s Brand Identity
Description
Cumbrae’s is a high-end butcher shop whose owner is an industry pioneer, one of the first to raise meats using natural practices. The identity juxtaposes the brand’s sense of swagger and innovation with a contemporary voice and presence. A traditional stamp reinforces the owner’s proud legacy as a third generation of butchers. The branding extended into staff niforms, the interior of a new flagship store and a packaging system for the comprehensive range of products. We also developed and helped launch a branded line of essential spices
Project details
- Category : Branding, Typography,
Cumbrae’s is a high-end butcher shop whose owner is an industry pioneer, one of the first to raise meats using natural practices. The identity juxtaposes the brand’s sense of swagger and innovation with a contemporary voice and presence. A traditional stamp reinforces the owner’s proud legacy as a third generation of butchers. The branding extended into staff uniforms, the interior of a new flagship store and a packaging system for the comprehensive range of products. We also developed and helped launch a branded line of essential spices
- Why personal branding is critical right now. - August 4, 2020
- John’s honest account of changing careers - June 30, 2020
- How someone scored TWO job offers during Covid! - June 15, 2020